Kausa is a decision intelligence platform that provides you with a thorough understanding of why your metrics are changing. With Kausa, you can answer complex diagnostic questions and improve business performance, by augmenting analytics using machine learning.
Dive deeper into your metrics, uncover insights in real-time, and act on data-based decisions as a team.
Kolibri Games decided to work with Kausa to uncover insights in real-time and make better decisions.
Key Benefits
Understand why business metrics change
With so many hypotheses to test and your business drivers changing rapidly, it’s challenging to understand why metrics changed. Dashboards explain what is happening, but not why.
Kausa removes the need for constant drill down to get to the right insights and surfaces the factors that has the highest impact on your metrics.
Keep up with rapid changes in your business
While business stakeholders need insights fast, analysts are spending a lot of time testing every hypothesis in the data and scoring the business drivers.
Kausa can test millions of hypotheses in a matter of minutes, offering the right balance between speed and thoroughness.
Switch to improving, instead of reacting
Analyst teams are reacting to an increasing number of requests everyday. Rapidly changing questions require a different analysis each time, causing the data to be underutilized.
Kausa offers a way to collaborate between data and business teams more efficiently, shortening time to insights.
Built for teams
For Data Teams
Become trusted advisors that deliver actionable insights in real-time, by automatically testing every hypothesis in your data. Machine Learning (ML)-driven diagnostics and self-service data exploration increase the impact of your team, enabling you to scale diagnostic analytics and focus on more complex questions.
For Business Teams
Dashboards are not telling why your key metrics change. Kausa lets you monitor metrics and understand key changes with a few clicks. You can automatically analyze all the available data without the need to ask your data team. This way you can be agile and make accurate decisions at the speed of business.
Industries
E-commerce
Adapt to rapid changing consumer behavior with Kausa. Understand why key metrics such as basket size and average order value change and improve performance.
Gaming
From user acquisition to product launches and gaming improvements, Kausa helps your gaming companies to understand how to optimize installs and monetization faster than any other platform.
Marketplaces
Navigate the competitive and fragmented market and outperform the competition by taking a thorough look into factors affecting conversion, transactions and retention.
Complex analytics questions took around 1 week and involved many analysts testing all hypotheses. With Kausa, we can now understand changes in key metrics in minutes and are not overlooking any insights or opportunities.
Christopher Ling
Director of Data Platform & Analytics at Kolibri Games
© 2022 The Why Company GmbH
Case Studies