Keep up with the fast-changing landscape
Gaming is a fast-changing and complex landscape, where you need to make accurate decisions fast to acquire users, grow games and understand what’s working in a global marketplace of players.
From user acquisition (UA) to product launches and gaming improvements, Kausa helps your UA and product teams understand how to optimize installs and monetization faster than any other platform. Accelerate your marketing and gaming analytics with Kausa to outperform competitors.
How can Kausa help?
Accelerate User Acquisition
Get a granular view of the factors affecting Customer Acquisition Cost (CAC) or Return on Ad Spend (ROAS) in minutes
Test numerous hypotheses to improve conversion rates for in-app-purchases (IAP) and to grow revenue
Prevent churn by analyzing various variables such as last activity, acquisition date and transaction amount
Build player loyalty
Asses user engagement across different games, levels and diagnose the impact of new releases and updates
Complex analytics questions took around 1 week and involved many analysts testing all hypotheses. With Kausa, we can now understand changes in key metrics in minutes and are not overlooking any insights or opportunities.
Director of Data Platform & Analytics at Kolibri Games
© 2022 The Why Company GmbH